Day 19 of 31 (61% of month)
Daily performance snapshot. Deltas vs previous day (Sat 18 Jul). Revenue = Shopify Total Sales (gross sales - discounts - returns + shipping + tax).
Sessions and visitors from Triple Whale pixel. 7-day trend.
| Day | Sessions | Visitors | Orders | Revenue | Conv Rate |
|---|---|---|---|---|---|
| Sat 11 Jul | 657 | 476 | 5 | £1,670 | 0.76% |
| Sun 12 Jul | 868 | 573 | 14 | £3,242 | 1.61% |
| Mon 13 Jul | 778 | 542 | 18 | £3,383 | 2.31% |
| Tue 14 Jul | 739 | 496 | 15 | £2,687 | 2.03% |
| Wed 15 Jul | 699 | 512 | 9 | £1,575 | 1.29% |
| Sat 18 Jul | 898 | 604 | 12 | £1,709 | 1.34% |
| Sun 19 Jul (today) | 0 | 0 | 12 | £2,257 | 0.00% |
| 7d Total | 4,639 | 3,203 | 85 | £16,523 | 1.83% |
12 days remaining in month. How today's pace compares to what's needed.
| Metric | MTD Daily Avg | 7-Day Avg | Yesterday | Needed / Day |
|---|---|---|---|---|
| Revenue | £2,654 | £2,360 | £2,257 | £4,707 |
| Orders | 14.5 | 12.1 | 12 | - |
| Segment | Orders | vs Prev |
|---|---|---|
| New | 9 | +0.0% |
| Returning | 3 | +0.0% |
| Total | 12 | +0.0% |
Spend & traffic from Meta, revenue & orders from TW Linear All attribution. Yesterday vs previous day (Sat 18 Jul).
| Campaign | Spend | TW Orders | TW Revenue | TW ROAS | CPM | CTR |
|---|---|---|---|---|---|---|
| £70 | 0 | £0 | - | £21.15 | 2.92% | |
| £46 | 0 | £0 | - | £6.85 | 1.77% | |
| £20 | 0 | £0 | - | £20.39 | 3.34% | |
| £14 | 0 | £0 | - | £16.83 | 1.66% | |
| £10 | 0 | £0 | - | £18.55 | 1.80% | |
| Total | £161 | 0 | £0 | - | £12.94 | 2.19% |
No campaigns sent yesterday.
Automated flow revenue yesterday: £325.00 total.
| Flow | Recipients | Open Rate | Click Rate | Revenue | Conv |
|---|---|---|---|---|---|
| 14 | 78.6% | 0.0% | £325.00 | 1 | |
| 4 | 50.0% | 0.0% | £0.00 | 0 | |
| 57 | 34.7% | 1.9% | £0.00 | 0 | |
| 5 | 0.0% | 0.0% | £0.00 | 0 | |
| 31 | 38.7% | 0.0% | £0.00 | 0 | |
| 14 | 42.9% | 7.1% | £0.00 | 0 | |
| 12 | 58.3% | 0.0% | £0.00 | 0 | |
| 59 | 23.7% | 1.7% | £0.00 | 0 | |
| 2 | 100.0% | 0.0% | £0.00 | 0 | |
| 1 | 100.0% | 0.0% | £0.00 | 0 | |
| + 1 more flows | |||||
| Total | 200 | £325.00 | 1 | ||
| Product Type | Revenue | Units | % of Rev |
|---|---|---|---|
| Cowhide Rug | £965 | 3 | 38.6% |
| Sheepskin Seat Pads | £443 | 9 | 17.7% |
| Single Sheepskin Rug | £328 | 4 | 13.1% |
| Sheepskin Cushions | £296 | 4 | 11.8% |
| Cowhide Cushion | £190 | 2 | 7.6% |
| Double Sheepskin Rug | £159 | 1 | 6.4% |
| Tibetan Sheepskin Rug | £119 | 1 | 4.8% |
| Other | £0 | 4 | 0.0% |
| Product | Units | 7d Avg/Day | 30d Avg/Day | Stock | Revenue | Type |
|---|---|---|---|---|---|---|
| 6 | 1.0 | 0.3 | 38 | £354 | Sheepskin Seat Pads | |
| 1 | 0.1 | 0.0 | 0 | £325 | Cowhide Rug | |
| 1 | 0.1 | 0.1 | 0 | £325 | Cowhide Rug | |
| 1 | 0.1 | 0.0 | 0 | £315 | Cowhide Rug | |
| 2 | 0.4 | 0.5 | 0 | £190 | Cowhide Cushion | |
| 2 | 0.6 | 0.2 | 318 | £170 | Single Sheepskin Rug | |
| 1 | 0.1 | 0.2 | 31 | £159 | Double Sheepskin Rug | |
| 2 | 1.0 | 1.6 | 127 | £158 | Sheepskin Cushions | |
| 2 | 0.3 | 0.3 | 52 | £138 | Sheepskin Cushions | |
| 1 | 0.4 | 0.3 | 10 | £119 | Tibetan Sheepskin Rug | |
| 1 | 1.4 | 1.5 | 418 | £79 | Single Sheepskin Rug | |
| 1 | 0.4 | 0.4 | 97 | £79 | Single Sheepskin Rug | |
| 2 | 1.6 | 1.3 | 393 | £50 | Sheepskin Seat Pads | |
| 1 | 0.3 | 1.4 | 73 | £39 | Sheepskin Seat Pads | |
| 4 | 2.7 | 4.1 | 410 | £0 | Other |